- Both private and professional customers can enjoy this promotion on the entire range of fuels until January 15 through the Cepsa GOW and Starressa programs
- Additionally, customers who sign up for these loyalty programs will receive a €10 welcome discount until the end of the year
- For Cepsa GOW, which has more than three million individual customers, the promotion can also be combined with other savings programs of the company, such as its programs with Wizink and Carrefour
- Starressa is the company's loyalty program aimed at professional customers, under which Cepsa offers personalized discounts and complementary services
Also, the users who sign up for Cepsa GOW and Starressa before January 15 will get a €10 welcome discount. Any customer who wishes to join the Cepsa loyalty program can do so easily and free of charge, through the web page, the Cepsa GOW app, or at the point of sale. For Cepsa GOW, you can even immediately use it once registered.
With this promotion, individual drivers will earn a higher balance in the Cepsa GOW loyalty program, which they can then redeem to buy gas, in-store purchases, or to wash their vehicles at Cepsa Service Stations. In addition, these discounts are compatible with Cepsa's savings programs with Wizink and Carrefour, by presenting the cards together. Meanwhile, professional customers will receive a direct welcome discount of €10 and 10 cents per liter on gas, in addition to the benefits offered by the Starressa program for carriers and fleets.
Cepsa GOW
Cepsa renewed its loyalty plan in April 2023 with the aim of adapting all its services to customer needs and new market trends. Through Cepsa GOW, members can accumulate an average balance of over €300 per year, earning rewards from both Cepsa and their everyday purchases. These rewards can be redeemed for fuel, electric recharges, car washes, or products available at Cepsa's store.
Cepsa GOW has more than 40 collaborating companies, including Amazon, Booking, Europcar, Mediamarkt, Telepizza, and Primor. The energy company’s customers can earn more than €300 for their purchases with these companies, in addition to getting credit for buying gas and in-store purchases and car wash services at Cepsa Service Stations.
Currently, more than 3.1 million customers are members of this loyalty program, which has added 20% more customers in the last year alone. In addition, since it launched in April, the Cepsa GOW app has been downloaded more than one million times.
Cepsa operates the second largest network of stations in Iberia, which are visited more than 12 million times each year, offering multi-energy solutions and other complementary services. As part of its 'Positive Motion’ strategy, the company is working on a comprehensive plan to revamp its service stations and make a green transformation across all its businesses, establishing itself as a benchmark in the energy transition.
Starressa
Starressa is Cepsa's loyalty program for carriers and fleets, through which the company offers different complementary services, such as emissions offsetting, tax refund, electronic tolls, and personalized discounts to its professional customers.
Cepsa provides different types of Starressa cards adapted to the needs of different types of professional customers and can be used in all of the company's service stations, in addition to 12,000 stations throughout Europe.
