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2021 INTEGRATED MANAGEMENT REPORT
TRANSFORMATION CENTRED ON PEOPLE AND THEIR EXPERIENCE
At Cepsa, digital transformation is focused on people and how they use technology and new ways of working to enhance autonomy and bring more value to the company.
Since 2020, Cepsa has had its own CDX (Cepsa Digital Experience) corporate university. The CDX provides experiential training in different technologies and work methods (Data, Artificial Intelligence, IoT & Automation, Technology & Development and Agile & Change Management) to provide professionals with the necessary skills to face day-to-day challenges and ensure that the digital sphere becomes part of all our employees DNA, thereby accelerating the company's transformation. 745 new students ( hikers ) attended in 2021.
Another initiative in this area is the 'Digital Trekking Programme', the first digital training programme launched in association with the Cepsa Foundation and targeting the business sector at the Campo de Gibraltar area, which was attended by over 100 professionals from 30 different companies.
DIGITAL INNOVATION ECOSYSTEM
Digital transformation allows us to create new products and services with a digital component, as well as to play a role in new business ecosystems. This year we have set up the 'Digital Energy Hub' at the Gibraltar-San Roque Refinery (Spain) to spearhead collaboration with private and public entities, as well as being a place to promote professional upskilling and a vehicle for innovation and co-creation of digital products to accelerate digital transformation at our production centres.
Of particular significance is the publication of the first 'Data-Driven Standard' applicable to the entire company, which ratifies the strategic value of data and analytical algorithms, advocates data democratisation and governance at all levels in the organisation, and reflects the importance of training as a key mechanism to achieve a true corporate data culture. We have also implemented a corporate data governance platform, including roles and procedures for the implementation of data governance operations.
We have 14 cross-cutting themes spanning all our projects to address digital transformation in all the company's areas and busi- nesses.
In 2021, over 92 initiatives were undertaken across the company.